INTRODUCTION
Established in 1998, Shanghai Tramy Group is a high-tech enterprise group that integrates basic research, modern agriculture, research and development design, intelligent manufacturing, global supply chain, cold chain logistics, smart retail, catering management, and comprehensive services. Based in the Yangtze River Delta and radiating across the country, it is a partner in the vegetable basket project, breakfast project, and rural revitalization project. Relying on the highly competitive fresh food brand matrix of Tramy Group, a green, nutritious and healthy full category fresh food system, strong supply chain and operational service capabilities, Tramy Group has formed a unique advantage in integrating the entire food industry chain. Tramy Group is deeply involved in urban life services, focusing on the 15 minute public service circle, and has successfully created five business models: Tramy VIP,Tramy fresh CVS,Tramy fresh B2B,Tramy Cloud Market,Tramy Catering Community cafeteria.Through offline and interactive integration, it meets the diversified needs of surrounding consumers for fresh food procurement, catering, and leisure life, and transforms into a comprehensive urban life service provider.
The group currently has 697 various companies covering the primary, secondary, and tertiary industries, including 5 high-tech enterprises in Shanghai, 3 specialized, refined, and new enterprises in Shanghai, and 3 technology-based small and medium-sized enterprises. A scientific and technological innovation research and development system has been established, including the Agricultural Industry Research Institute, Food Design Research Institute, High Standard Laboratory, Municipal Enterprise Technology Center, and Municipal Design Innovation Center, with "two institutes, one room, and two centers". Tramy products include 21 categories, including pre made vegetables, pre made breakfast, noodle products, soy products, vegetables and fruits, poultry and eggs, meat products, light food, grain and oil, with an annual output of over 1.8 million tons. They play a core role in ensuring supply in Shanghai. In 2023, the group ranked 53rd among the top 100 manufacturing companies in Shanghai and among the top 100 private enterprises.
Tramy Group is also a key leading enterprise in national agricultural industrialization, a demonstration enterprise in national agricultural product processing and staple food processing industry, a national service-oriented manufacturing demonstration enterprise, a leading enterprise in the national soybean product industry, and an enterprise that has obtained a well-known trademark in China. In recent years, the group has received honorary titles such as the Pudong New Area District Mayor Quality Award, Shanghai Quality Gold Award, Shanghai Quality Benchmark, Shanghai May Day Labor Award, Shanghai Brand Certification, Shanghai Five Star Green Supply Chain, Shanghai Five Star Green Factory, and Shanghai Intelligent Factory.
DEVELOPMENT HISTORY
Starting from bean products, Tramy has set foot in many kinds of traditional food. Taking traditional food as the cornerstone, Tramy has been developing and improving. The development process of Tramy can be summarized into the following three periods: scale expansion period 1998-2005, quality improvement period 2006-2010, brand intensive cultivation period 2011-present.